Yoga for Arthritis is Hiring! JOB POSTING: Website Manager

19 Oct 2021 6:30 AM | Natalie Cummings (Administrator)


Yoga for Arthritis is seeking a website specialist to develop, optimize and expand our online services, including the website, training platform, and events. This will including completing transition to a new website host, improving the brand's visual aesthetic, and integration of marketing and social media automation. This remote position works collaboratively with the other members of a small, ambitious team to share our resources, services, classes, trainings, and products with an international audience. The ideal candidate will be able to effectively self-manage, think critically and strategically, and bring creativity and excitement into the role and onto our website. The ideal candidate would also have extensive experience in digital communication and asset production, web strategy, website development and maintenance, and content marketing. They will demonstrate strong communication skills, experience with digital content creation, and a passion for building community and serving the public. Especially since we are a small team, a willingness and desire to learn on the job, expand existing skill sets, support colleagues, and troubleshoot through new challenges will be vital, and will also provide an exciting opportunity for a strategic, puzzle-loving, and solutions-oriented person to routinely fire up their analytical and creative thinking skills.

Online technologies are frequently evolving, and we expect the candidate to use their current skills and knowledge while taking on new duties and challenges that may not be in this job description.

This is a 100% remote, part-time, 1099 contract position, paid at a rate of $20/hour as a starting point based on experience. Work hours are self-managed and completely flexible, with the exception of one weekly staff meeting. The anticipated time commitment is 10 - 12 hours/week. YFA does not offer benefits to contractual team members, though free YFA training and discounts on other services/products are available. The selected candidate must be available to start on November 1st or sooner.

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Job Duties

Web Development & Design

  • Produce, evolve and consistently innovate design treatments, templates and content for all digital supported properties.

  • Solid grasp of modern front-end Web development, such as HTML, CSS and JavaScript and their associated build components.

  • Outstanding proficiency in search engine optimization techniques

  • Experience with Wordpress and other CMS platforms 

  • Member management and proficiency in level compartmentalization of content

  • Coordination of various web pages with appropriate links and multimedia elements

  • Background in website and marketing automation methodologies

  • Familiarity with Google Analytics

  • Experience with designing/building online events

  • Add new monthly content to membership categorized pages

  • Ability to assist with e-commerce activities for multiple companies including creating landing pages, setting up products, identifying up-sell opportunities, etc.

Other

  • Attend weekly staff meetings and report in on relevant work and projects

  • At times, work closely with the social media executive on specific projects that require coordination between website and social media management.

  • Engage, as needed, with additional communications and/or marketing projects, potentially including but not limited to:

    • Editing and providing feedback on copy drafted by executive director, operations manager, communications manager, or outside contributors

    • Managing the planning and logistics of occasional marketing-related events (info sessions, webinars, etc.)

    • Adding captions/editing auto-generated captions on video content

Required Qualifications

  • Knowledge of website development and maintenance, and experience with content management systems/website builders

  • Foundation in Increased brand recognition/ Improved brand loyalty

  • Strong copywriting skills, particularly for digital platforms

  • Basic graphic design skills using Canva or similar software

  • The ability to work independently, ensuring effective and efficient time and project management without daily oversight

  • The ability to communicate and collaborate effectively using Gmail/G Suite, Zoom video conferencing, and project management software

  • Experience working with HTML

  • Experience with Wordpress

Preferred Qualifications

  • Experience with AMO (Associations Management Online) software

  • Experience with Asana project management software

  • Experience with and/or understanding of website funnel marketing strategies

  • Experience with using Webflow.

  • Experience with permission marketing. 





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